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  • New Microsoft “Three Generations” Campaign Packs Emotional Punch July 7, 2015
    Microsoft has a long and checkered history when it comes to product advertising. Perhaps you recall the cringeworthy yet bizarrely compelling “Bing Goes the Internet” ad campaign in the early days of the search engine’s existence. Here’s one of those clips: Then there was... Please visit Search Engine Land for the full article.
  • The Four Stage Link Building Cycle + an Extended Q & A- July 21 Webcast July 7, 2015
    Are you forgetting the "marketing" in your content marketing? The post The Four Stage Link Building Cycle + an Extended Q & A- July 21 Webcast appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
  • Bing Ads Releases Demographics & Reach Data Visualization July 7, 2015
    Marketers can quickly access stats on searches in the US across multiple verticals. The post Bing Ads Releases Demographics & Reach Data Visualization appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
  • What Google’s New Cross-Device Benchmarks Actually Mean For Advertisers July 7, 2015
    As new research proves, users often switch devices before converting. Contributor and Googler Matt Lawson digs deep into cross-device conversions and what they mean for you. The post What Google’s New Cross-Device Benchmarks Actually Mean For Advertisers appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
  • Link Building: No Longer About Manipulation July 7, 2015
    Columnist Andrew Dennis discusses the evolution of link building since its early days and reviews the proper (and improper) way to employ today's major link building tactics. The post Link Building: No Longer About Manipulation appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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